Leicester Web Design: 5 Modern Tips for a Compelling Online Presence

When it comes to the design of your website, you can go in a variety of different directions and styles: it can be classy or minimalist, playful or vibrant, or sleek and modern. While your final look and feel should reflect your personal style, industry, and brand identity, there are a few rules that apply whether you're building a new website or updating an existing one.

Leicester in the UK is a hub of website design and development, and in the last few years, it has seen a major evolution in website design in Leicester. The modern website design is focused on enhanced user experience and functionality, while being easy to understand at first glance. Below, we’ve gathered five simple website design tips for even more. Check out website design best practices to help you learn how to make a website compelling, whether it feels ready for a website redesign or not:

Keep your homepage minimalistic and free of clutter

The homepage of your website should instantly convey your primary message. We rarely read every word on a website, after all. Instead, we scan the page and select images, sentences, and keywords. With these known behaviors in mind, it’s better to appeal to emotions rather than word count.

It will be easier for site visitors to process and evaluate your content if there are fewer things for them to read, click, or remember. It is more likely that users will carry out your intended actions if you, by web design statistics, design for shorter attention spans and opt for a contemporary website design.

Ready to Transform Your Website?

If you're looking for expert help with modern, user-focused website design in Leicester, now is the perfect time to take the next step. Whether you're starting fresh or upgrading your existing site, our Leicester web design specialists are here to create a digital experience that gets results.

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