According to a consumer survey report published in 2023, there were approximately 60 million active ecommerce users in the UK in 2023. The same report also confirmed that the ecommerce users in the UK is projected to rise by 62.1 million by the end of 2025.
Leicester in East Yorkshire is one of the major hubs in the UK for website development is known to have many website development agencies offering ecommerce website development. If you are looking for an ecommerce website design in Leicester, then you have many options, yet you need to find an agency that will assure you of providing the best ecommerce website within your budget.
Step 1: Define Your Objectives & Set Goals
The first thing you need to do before hiring website developers in Leicester is to set a measurable goals for your eCommerce website.
With US online sales expected to reach $1.83 trillion by 2029, the standards for growing online are increasing fast, and your goals should show where you want your brand to stand in that changing market.
Step 2: Do Market Research and Analysis
A big part of the design process is learning about the market, your competitors, and who your customers are.
It is important to understand how customers make purchases and how your competitors are positioning themselves. This knowledge can give you an edge in a busy market.
Step 3: Set Your Technical and Functional Needs
Every ecommerce store has certain technical and functional needs, which are the features and tools that help the website to reach its goals. Your ecommerce store must have easy navigation to help users in easily browse the website.
You should focus on these areas to improve lead generation and customer interaction:
Payment options: Around 35% of shoppers around the world leave their cart without buying if their favorite payment method isn't available, which is the second biggest reason for cart abandonment.
This is a key area to get right. Find out which payment methods your audience trusts and make sure your checkout process matches their preferences to reduce confusion and stop people from leaving.
Store features: Your e-store could include things like a wish list, product comparison tools, support for multiple languages, and more, depending on what your audience expects.
Scalability: Plan for future growth in the number of products, the amount of traffic, and any expansion into new markets.
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